Harley Johnston Design

The Fresh Collective
Delivering exceptional experiences

The Fresh Collective table setting

Work Included

UX/UI
Responsive website design
SEO

Sydney based hospitality group The Fresh Collective delivers exceptional experiences and event catering services across a portfolio of premium event venues, cafés, restaurants and retail stores in Sydney, Brisbane and Melbourne. Fresh operates as the exclusive events partner and manages outlets in venues including: The Museum of Contemporary Art, The Queensland Museum, Coco Republic, The Mint and Vaucluse House Tearooms.

The Fresh Collective home page - text on the left and photo of food on the right
Website home page with menu open on the left

One of the main focusses of users is finding the perfect venue for their next event. Seeing as Fresh offers over 100 venue spaces in three states we designed an easy way for users to filter the venues based on their needs. This filter was carefully considered for both mobile and desktop and can be called upon easily even when scrolling through all the venues.

Fresh Collective website on 4 iPhones the screens show the venue filtering process
Fresh Collective website pages - weddings and contract catering

Project Credits
Studio Photography: Jason Loucas
Brand Identity: Juicy Creative
Web Development: Assemble (NZ)

Recognition:
AGDA Awards Finalist
- Website Design
DINZ BEST Awards Finalist
- Website Design